ICICI Prudential Life Insurance Company
Company Profile: ICICI Prudential Life Insurance Company
Please visit http://www.iciciprulife.com for more information about the company.
Job Description:
Reports to: - Senior Manager - Product & Channel Marketing.
Role Purpose: - To develop and implement customized marketing programs for Bancassurance, Corporate Agents, Brokers Channels via complementary products and effective channel communication to garner additional business and build the ICICI Prudential brand.
Organization Context: - Customized Marketing programs will result in better product off-take, taking into account respective business models of channel partnets. Consistent and Effective channel communication will ensure.
Key Accountabilities: -
Develop and implement strategy for selling OTC version of existing insurance policies through Bancassurance / CAs / Brokers.
Providing Customized Visibility for Key CAs / Bancassurance Partners / Brokers.
To approve ads / creatives / sales literature made by Sales.
Regular MIS generation for Bancassurance / CAs / Brokers - Channel Mix, Product Mix and control over Marketing budgets.
Implement visibility and product updation for the CA / Bancassurance / Broker websites.
Function: Sales & Marketing
Candidate Profile: Educational Background: - MBA.
Work Experience: - 1-2 years of experience of handling operations and implementation of marketing programs.
Profile: -
1. Brand Assistant with a FMCG / Services company.
2. Advertising - Client Servicing Executive from an agency working on FMCG / service brand.
Needs to be Know: -
1. Operations required to make POP / POS.
2. On-ground implementation of marketing programs.
Contact Information:
Human Resources,
ICICI Prudential Life Insurance Company, Mumbai.
E-mail: careers@iciciprulife.com
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